It’s time for a new vision for business: Awakened sustainability

When I talk about the shortcomings of sustainability-as-usual and why this mode is inadequate for the era of climate crisis, I’m often asked: What is the alternative? What should we replace sustainability-as-usual with? In my new book Rethinking Corporate Sustainability in the Era of Climate Crisis — A Strategic Design Approach, I share my answer to these questions, presenting a new vision I call awakened sustainability. This is part of a series of articles highlighting issues I discuss in the new book.

Credit: Thomas Hawk

Why do we need a vision?

A new vision: Awakened sustainability

1. Mental model — sustainability first, NOW

2. Content: Science-based principles

3. Context: Social justice and regenerative design

Connecting the dots

Assistant Prof. at Parsons School of Design. My new book: Rethinking Corporate Sustainability in the Era of Climate Crisis — A Strategic Design Approach