Raz Godelnik – Medium

Raz Godelnik

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Can sustainability be saved by tackling loneliness, not just CO₂ emissions?

A visit to a Wyoming coffee shop sparked a reflection on why sustainability often fails to resonate with people — it overlooks what people…

Aug 19

Can sustainability be saved by tackling loneliness, not just CO₂ emissions?

Aug 19

Pinned

Why Greenhindering is the New Greenwashing

As greenwashing gets more public scrutiny, a new phenomenon seems to offer a far more challenging barrier to sustainability and climate…

Sep 25, 2024

Why Greenhindering is the New Greenwashing

Sep 25, 2024

Why AI is the biggest threat to sustainability — and what you can do about it

AI is hailed as a game-changer for sustainability and climate action, but the reality is far less hopeful. Beyond its swelling carbon…

Sep 12

Why AI is the biggest threat to sustainability — and what you can do about it

Sep 12

Is killing capitalism the only way to make sustainability affordable?

In response to a suggestion that sustainability and affordability can’t coexist under capitalism, this piece asks: is killing the system…

Jul 21

Is killing capitalism the only way to make sustainability affordable?

Jul 21

The Joy Crisis: Why Sustainability can’t be serious and fun at the same time?

Sustainability efforts often feel overly serious, educational, and dry — leaving joy out of the equation. But if we want sustainability…

Jul 4

The Joy Crisis: Why Sustainability can’t be serious and fun at the same time?

Jul 4

Five Lessons from Teaching Sustainable Business Models in 2025

As another semester ends, this article shares five key lessons from teaching Sustainable Business Models at Parsons School of Design. It…

May 29

Five Lessons from Teaching Sustainable Business Models in 2025

May 29

The most effective 1.5°C lifestyle designs don’t care about climate

What if the most effective drivers of climate-friendly lifestyle changes are the ones not interested in it at all? This article explores…

Apr 22

The most effective 1.5°C lifestyle designs don’t care about climate

Apr 22

The Rise and Fall of Degrowth

Degrowth has sparked the imagination as a radical alternative to capitalism, but can it actually work in business? While it offers a clear…

Feb 12

The Rise and Fall of Degrowth

Feb 12

Sustainability reporting is the problem, not the solution (or: The case against CSRD)

Is sustainability reporting driving real change, or is it becoming a burden that takes the energy from sustainability innovation and…

Jan 21

Sustainability reporting is the problem, not the solution (or: The case against CSRD)

Jan 21

Should H&M be responsible for your washing machine?

H&M’s decision to leave consumer-use emissions out of its climate targets highlights a bigger challenge: low-bar compliance overshadowing…

Dec 2, 2024

Should H&M be responsible for your washing machine?

Dec 2, 2024

Raz Godelnik

Raz Godelnik

Associate Prof. at Parsons School of Design and the author of Rethinking Corporate Sustainability in the Era of Climate Crisis — A Strategic Design Approach

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