Raz Godelnik – Medium

Raz Godelnik

1.92K followers

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Why Greenhindering is the New Greenwashing

As greenwashing gets more public scrutiny, a new phenomenon seems to offer a far more challenging barrier to sustainability and climate…

Sep 25, 2024

Why Greenhindering is the New Greenwashing

Sep 25, 2024

Five Lessons from Teaching Sustainable Business Models in 2025

As another semester ends, this article shares five key lessons from teaching Sustainable Business Models at Parsons School of Design. It…

May 29

Five Lessons from Teaching Sustainable Business Models in 2025

May 29

The most effective 1.5°C lifestyle designs don’t care about climate

What if the most effective drivers of climate-friendly lifestyle changes are the ones not interested in it at all? This article explores…

Apr 22

The most effective 1.5°C lifestyle designs don’t care about climate

Apr 22

The Rise and Fall of Degrowth

Degrowth has sparked the imagination as a radical alternative to capitalism, but can it actually work in business? While it offers a clear…

Feb 12

The Rise and Fall of Degrowth

Feb 12

Sustainability reporting is the problem, not the solution (or: The case against CSRD)

Is sustainability reporting driving real change, or is it becoming a burden that takes the energy from sustainability innovation and…

Jan 21

Sustainability reporting is the problem, not the solution (or: The case against CSRD)

Jan 21

Should H&M be responsible for your washing machine?

H&M’s decision to leave consumer-use emissions out of its climate targets highlights a bigger challenge: low-bar compliance overshadowing…

Dec 2, 2024

Should H&M be responsible for your washing machine?

Dec 2, 2024

What Trump’s victory reveals about the climate and sustainability movement’s failures

Trump’s victory is a setback for the climate and sustainability movement, exposing critical failures, including its disconnect from…

Nov 11, 2024

What Trump’s victory reveals about the climate and sustainability movement’s failures

Nov 11, 2024

Why we are trapped in the era of circular-ish — and how to break free

While brands tout their circular innovations, most deliver only ‘circular-ish’ solutions — small tweaks that fall short of true…

Oct 17, 2024

Why we are trapped in the era of circular-ish — and how to break free

Oct 17, 2024

Design for the climate crisis — an updated approach

Driven by the ongoing implementation challenges of solutions addressing the climate crisis, I’ve revisited my DEFT framework for climate…

Aug 19, 2024

Design for the climate crisis — an updated approach

Aug 19, 2024

The Business case for sustainability is not working. It is time to focus on the Customer case

As we see business-driven sustainability efforts falling short, it’s time to reconsider the concept of the business case for…

May 31, 2024

The Business case for sustainability is not working. It is time to focus on the Customer case

May 31, 2024

Raz Godelnik

Raz Godelnik

1.92K followers

Associate Prof. at Parsons School of Design and the author of Rethinking Corporate Sustainability in the Era of Climate Crisis — A Strategic Design Approach

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