PinnedWhy Greenhindering is the New GreenwashingAs greenwashing gets more public scrutiny, a new phenomenon seems to offer a far more challenging barrier to sustainability and climate…Sep 25, 20245Sep 25, 20245
Sustainability reporting is the problem, not the solution (or: The case against CSRD)Is sustainability reporting driving real change, or is it becoming a burden that takes the energy from sustainability innovation and…14h ago14h ago
Should H&M be responsible for your washing machine?H&M’s decision to leave consumer-use emissions out of its climate targets highlights a bigger challenge: low-bar compliance overshadowing…Dec 2, 20242Dec 2, 20242
What Trump’s victory reveals about the climate and sustainability movement’s failuresTrump’s victory is a setback for the climate and sustainability movement, exposing critical failures, including its disconnect from…Nov 11, 20242Nov 11, 20242
Why we are trapped in the era of circular-ish — and how to break freeWhile brands tout their circular innovations, most deliver only ‘circular-ish’ solutions — small tweaks that fall short of true…Oct 17, 20247Oct 17, 20247
Design for the climate crisis — an updated approachDriven by the ongoing implementation challenges of solutions addressing the climate crisis, I’ve revisited my DEFT framework for climate…Aug 19, 20241Aug 19, 20241
The Business case for sustainability is not working. It is time to focus on the Customer caseAs we see business-driven sustainability efforts falling short, it’s time to reconsider the concept of the business case for…May 31, 20248May 31, 20248
Why the future of the fashion industry depends on selling less and supporting 1.5C lifestyles?How fashion companies need to address the climate crisis — sell less? Sell better? The answer is that they need to do both, with an…Mar 12, 20242Mar 12, 20242
How to end sustainability-as-usual in 2024? Change the zeitgeist.As we step into 2024, it’s a pivotal moment to contemplate ending sustainability-as-usual. This article suggests that while systemic…Jan 2, 20242Jan 2, 20242
It’s time to rethink the climate emergency narrativeIs calling climate change an emergency working? The latest elections and trends worldwide call the effectiveness of this narrative into…Dec 1, 202344Dec 1, 202344